Before going into alternative ways of registering your domain name, it’s essential for you to take a step back and think about your plan on bringing traffic to your website. If your website will primarily be used in offline advertising like TV ads, posters, or business cards, it is critical that your domain be easy to spell.
If your domain name is already registered then Inventing a new word related to your business might seem like a fantastic idea and an easy way to get your perfect domain, but it can have unintended significance. For example, the online photo service Flickr lost 3.6 million unique visits a year to Flicker.com.
Alternatively, social news sites, Digg.com, live workout app, Gixo.com, and domain reseller, Sedo.com all were able to maximize on their short made-up word domains because they were unique enough to not be confused with anything else.
Here are a few things that can help you to get started:
No matter what domain name you finally land on, you should keep these things in mind.
Your domain name ought to be as short as possible. Shorter domains are easier for direct-type ins, It also fits on your in business cards, can be fully visible in search engines, and are social-friendly
Avoid buying a dropped or used domain unless you are aware of the history of the domain. I once saw an online shopping website that had formerly been a Japanese hacking site. Even if any penalties or negative associations had been cleaned in search engine ranking algorithms, you can imagine that the backlinks to that site were not pretty.
Never put hyphens in your domain. Because it can lead to misunderstanding and confuse your visitors. Additionally, they are easy to forget.
Don’t use domains that are at all linked to someone else’s trademark. This is unlawful and can land you in deep trouble if someone finds out and decides to charge you. Any brand that you build into the domain will be lost as soon as you get that cease and desist notice.
If it is possible then, Use keywords in your domain, it will still build better keywords to domain associations with your customers. Because It will help you to get a higher rank in search engines.
Think about your social presence. If you’re naming a new business, it is a good choice to make sure you can get some other social media accounts like the Facebook page, Twitter handles, LinkedIn profile etc. with the same business name. Before you settle on the domain use PrivateMedia.com to make sure that the most popular social media handles are available as per your domain and business name.
Don’t settle down for the .co TLD of your brand just because it might be available. Though, there are many popular companies like an angel.co, calendar. co and pocket. co they still likely lose large amounts of traffic to the .com versions of their domain which are completely unrelated to their business. So keep this point in mind and select an appropriate domain name that will boost your business.
Whatever domain name you choose, it doesn’t going to last for a lifelong. It’s better off starting your web presence with the best solution you can find rather than spending weeks trying to find the perfect domain name.
With some creativity and cleverness, you can find a domain that can work for you either temporarily or for many years. I hope that these tips will be useful to you when your .com is not available.